The Nudge Explores Circular Cities tour will kick off in Rotterdam on the 11th of May. With its scale and diversity of economic activities and the (international) connections of the port, Rotterdam has a large amount of circular opportunities. Rotterdam is aware of these opportunities and has an intrinsic motivation to take a leading role in the transition to a circular economy.
We’ll visit Rotterdam to hear, see and feel this transition from up close. We will find out what drives the population of Rotterdam to be frontrunners, what challenges they are facing and how they deal with them, and we will find out what their dreams for the future are. We’ll visit the port and the central train station, booming places where transport movements are intense. And we’ll search for businesses (both large and start-ups) that prove that circularity is a valuable business model.
Marloes van Kats,
Project Manager Sustainability at p2projectmanagement
Nudge Ambassador for Rotterdam