“The first industrial revolution used water and steam power to mechanize production. The second used electric power to create mass production. The third used electronics and information technology to automate production. Now, a fourth industrial revolution is building on the third, the digital revolution that has been occurring since the middle of the last century. I am convinced that the fourth industrial revolution will be every bit as powerful as the previous three.” said Klaus Schwab, founder and executive chairman of the WEF.
Xinca is no ordinary sneaker, it’s a sport shoe made to last and make a difference. This company started as the dream project of a group of lifetime friends, who were concerned about social and environmental issues in the region, and they were committed to develop a sustainable business – with ecological and ethical practices.
By Nudge Sustainability Reporter Mirjana Uzelac Filipendin
Some of the most severe problems of the modern world today are food and water. We have disproportional levels of production, distribution, consumption and disposal of food. In 2012 it was estimated that astonishing 925 million of the world's population is suffering from hunger. According to several studies from the UK around 30-50% of food is wasted before it ever reaches the tables. Therefore, consumerism and a culture of disposability contribute to wasted food in wealthy parts of the world while in less developing nations the problem lies with issues like inefficient harvesting techniques and shipping practices.
A group of Rotterdam based students of Design gathered to produce a possible scenario that will solve the food waste problem and make new material for the modern society. They turned some of the daily 3,500 kilos of rotten or other unsellable fruits and vegetables from Rotterdam's outdoor markets and transformed them from trash into Fruitleather! This material can be used in many different ways, creating a variety of products, such as design bags, that show the quality and possibilities that Fruitleather has to offer.
The students from Willem de Kooning Academy described that the material is different from the animal leather. It is an alternative, sustainable option and animal-friendly upholstery. It has a different texture and color depending on the type of fruit that was used to produce it. However, by all means the project contributes to more awareness about food waste and shows how we can make use of all those tons of food that never gets eaten.
Creators: “The food isn’t trash, you just need to find a different purpose for the resisting material. We used our design background to come up with a solution. We found the solution in gastronomy! Chefs use different techniques to create wonderful flavor experiences with fruits and vegetables using them to garnish their plates. One of those techniques is to mash, cook and then dry fruits to make them into a candy-like piece of fruit, called Fruitleather”.
The authors have already participated in several exhibitions and they are planning to upgrade their material. By increasing the technical abilities of the material as well as the wide range of products that can be made with Fruitleather. The designers hope that it will push the industries towards more sustainable options. They already got the attention from several investors.
Therefore, instead of yearly wasting an astonishing 222 million tons of food in developing countries, we can lower down the costs of food disposal (that are estimated to be worth about 1 billion US dollars per year) and we can do something smart with the waste. This means that we can change the statistics which show that in a single year 95-115 kg of food is wasted per capita in Europe and North America. Just imagine the amount of handy design bags, pieces of clothing or even car seats that can be made with this Fruitleather.
Watch the video about Fruitleather here
Brazil, the territory for the Amazon Forest, and 50% of the world’s biodiversity, it is also the largest country in South America. Almost half of its energy comes from renewable sources - 75% from hydroelectricity and the remains from biomass, solar energy and ethanol. The number of unused resources attracts investors from different segments.
On Friday last week (25 September 2015), world leaders adopted the Post 2015 Global Development Agenda that contains a set of Sustainable Development Goals (SDGs) at the United Nations in New York. This is an outcome of Rio + 20 summit that took place three years ago.
Are you a talented writer? Do you have a passion for sustainability? And are you well informed about sustainability initiatives in your area? Then, you might just be the Reporter we are looking for!
KNOT reinforces social business benefits with inter-relationships between designers, craftsmanship and enterprises. The fashion industry is increasing environmental measurements to generate poverty minimization and new strategies aim to downplay unsustainable practices that consumers have been enjoying since the industrial revolution. Natural resources scarcity is worsening global warming effects and fashion can help being sustainable, beautiful and desirable.
Wear a story used old, second hand clothing to create brand new pieces. Lauriane Milis is the founder. She considered upcycling of old clothing the best way to realise her dream of a trendy clothing line, produced in an ethical and efficient way.
There are tons of industrial fabrics thrown away once they have served their purpose, even though they are not worn out. In Paris, France, Bilum had enough of this unnecessary wasting of fine materials and decided to do something about it. They have been collecting these materials and transforming them into brand new items since 2005.
In Hamburg we’ve visited the temporary exhibition on ‘Fast Fashion’ at the Museum fűr Kunst und Gewerbe (MK&G) and we spoke with Kirsten Hagemann (Greenpeace) who’s working on the current campaign against Fast Fashion. The visit was very impressive and made us think: why is it so hard to improve the way we produce, buy, use and recycle clothes, shoes and accessories?
Slow fashion, organic cotton, fair fabrics, vintage clothes. Sustainable fashion can be daunting. And how will green and fair clothing make you look better? The one day workshop Sustainable Style helps wannabe ecofashionistas in The Netherlands to create a professional image based on ethically responsible choices.
Tale Me rents out high quality, eco friendly, children's clothing. Once parents are done using them, they can send them back to Tale Me where they are made available to be used again by other families. Based on the principles of the functionality economy, the clothes are fixed up to be used again. Instead of using low quality items that are being tossed out after minimal usage, these items are designed to last and can be used over and over again.
Healthy Seas is a collaboration between three parties that collects the old nets, recycles them into usable nylon and produces wearable clothing from that nylon. The nylon is becoming increasingly popular as more brands are using the nylon for their sustainable items.
Industry of All Nations manufactures iconic pieces of clothing in the regions where they originated, using classic methods and techniques for production. Like the Alpaca project, creating Alpaca sweaters in Bolivia, hand knit and without the use of dyes. Or like the Clean Jeans project where they produce denim in India without contaminating the soil and waterways.
Have you come across the latest ideas on how to prevent food waste? Do you know the best producer of sustainable jeans? Do you want to share your innovative ideas on sustainable urbanism? We invite each visitor of the Nudge Sustainability Hub to send us content related to one of the topics. In this way you can share innovative news and insights coming from your neighbourhood, organisation, network, city, country or continent with our growing global community and anyone else who finds us on the internet. This is our invitation to you to give our new platform a firm nudge!
Two bright young ladies from Italy have done it. With their company Orange Fiber, they have managed to minimise our reliance on cotton for clothes and have found a whole new way of creating organic fabrics. The production does not harm the environment and gives your skin a vitamin boost while you’re wearing it. That sounds amazing, but what is this new fabric? Its made of Citrus waste. Yep, that’s right. Oranges and mandarins.
I will be the Nudge ambassador for Milan, Italy during the Nudges Explores Circular Cities Tour. Milan is the city of fashion and design, but not too long from now, it will be the city of food during the World Expo 2015.